Denied

Filmmaker
Julie Winokur

When I met Sheila Wessenberg, she was living the American nightmare.

She had a potentially fatal illness, but because she was uninsured her life seemed expendable.

She said to me, “There is no reason why anyone should be shoved into homelessness and helplessness just to live.” She was referring to the fact that she could only get publicly funded health care if she gave up her home and her car. In the meantime, her doctor had abandoned her and she had already gone seven months with no chemotherapy.

I was so horrified by the real-life cost of poor public policy that I became obsessed with all the ‘Sheilas’ whose lives were on the line. I realized Sheila could be any one of us—could even be me. I wanted to shout from the highest rafter that she was being dealt one of the greatest injustices I had witnessed in the 20 years I’d been a journalist. 

We first published Shelia’s story in The New York Times Magazine. Readers were so shocked by her suffering that they donated over $50,000 in order to help the family stay afloat. Next, we published Sheila’s story in a book and exhibition called Denied, which was shared on Capitol Hill and toured to state capitols across the country.

But our work wasn’t done because U.S. health care policy hadn’t budged an inch. We decided we had to tell Sheila’s story in film so even more people could see the shocking truth. Considering the raging debate on health care reform in Washington now, inclusion in the Media That Matters Film Festival couldn’t be more relevant or more urgent.

I’m Just Anneke

Filmmaker Jonathan Skurnik

Transgender and gender fluid youth are the most courageous people I have ever met. Despite overwhelming pressure to conform to an oppressive gender binary paradigm, they refuse to do it in order to be true to themselves. I wanted to pay tribute to these courageous young people and to inspire all of us to reconsider our own decisions about gender identity and expression.

Anneke is going into eighth grade in the fall of 2010 and I plan to film her over the course of her first year in high school. This footage will become a feature length documentary about Anneke’s life as she starts to take testosterone and begins a slow and thoughtful transition to fully embody her own unique gender identity.

Both the short film and the feature-length version will be used in school communities around North America to train administrators, teachers, students and parents on how to create gender inclusive classrooms.

My Hotness is Pasted on Yey!

Filmmaker Gus Andrews

The Media Show is a YouTube channel series staring puppets Weena and Erna, two high-school-aged sisters skipping school to spend time making their own videos in an abandoned storage closet in an advertising agency in New York City. The show’s model of media literacy aims to reconcile the exuberance of fan-created media with a critique of ad-driven corporate media.

In this episode of The Media Show, My Hotness is Pasted on Yey!, Weena and Erna happen across a terrible graphics job in Cosmopolitan, leading them to the website Photoshop Disasters, which gets them thinking about other photo manipulation throughout history. Stalin, Hitler, OJ Simpson, Beyoncé—who hasn’t been touched by photo alteration in some way? The girls explore art and propaganda and end up playing with Photoshop themselves, taking control and manipulating their own appearance.

By primarily distributing online, we aim to enter into a dialog about media where young producers, both casual and political, are already displaying and critiquing their work. We hoped this episode might be many things to many people. To viewers on YouTube, it has prompted dialog about whether media can simply be dismissed as “fake” and how photos are involved in the “pro-ana” (pro-anorexia) community online. To educators, we hope it offers Photoshop Disasters and ad agency websites as potential materials for media literacy lessons, while sparking some new ideas on how to approach the topic. We even hope that this might give ad agency creatives a moment to reflect on the impact of their work.